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Apple, 2025 yılındaki dördüncü finansal çeyreğin (üçüncü takvim çeyreği) kazanç çağrısını today gerçekleştirdi. Bu çağrıda, şirketin Eylül ayı geliri 102,5 milyar dolar olarak kaydedildi, analistlerin beklentilerini aştı. Apple CEO’su Tim Cook ve CFO’su Kevan Parekh, iPhone satışlarını, bayram çeyreği beklentilerini ve daha fazlasını açıkladılar. Çağrının en ilginci sonuçlarından bazılarını derledik.
iPhone 17 Satışları: Demand for the iPhone 17 models is “off the chart”. Traffic in stores is up significantly, and consumer reception is “very strong”. Apple set a new September quarter record for upgraders. Some iPhone 17 models are still constrained due to supply issues.
Apple CEO Tim Cook, iPhone 17’s success can be attributed to its incredibly strong product lineup. He emphasized that the iPhone 17 Pro is the most professional phone ever made, with an incredible design and value for consumers.
Other Apple products also saw significant sales:
* iPad: Flat sales, but half of customers were new to the product.
* Mac: Sales up due to new MacBook Air models, reaching a new all-time high in install base.
* Wearables, Home, and Accessories: Sales slightly down compared to last year.
Apple’s Services segment hit a new all-time revenue record, reaching $28.8 billion, with double-digit growth on Apple Pay active users. Payment services also reached an all-time revenue record.
In other news, Apple is still planning to release an upgraded version of Siri next year and is increasing its investments in AI, with operating expenses expected between $18.1 and $18.5 billion.
Despite strong iPhone sales, revenue in China was down significantly. However, Apple expects China to return to growth in the December quarter due to the reception of the iPhone 17.
Overall, Apple’s September quarter report shows a strong performance from the company, with significant sales growth in many areas.
